A Day at Badminton with Joules

A few weeks ago I was sat on the sofa sifting through my emails, Dom was sat next to me watching TV, when I came across a very exciting invitation. This special email was from Joules inviting me (plus one) to be their guest at this year’s Badminton Horse Trials in Gloucestershire. I literally gasped, then started reading the invite aloud, as I continued to read I realised the invite also included an overnight stay at the Bath Spa Hotel. Dom obviously realised that I was pretty excited and instantly said “wow, that sounds amazing, you should go”. This came as a surprise as he works full time and we don’t have any family nearby or childcare on hand. He went on to say “don’t worry, we’ll sort something out, you deserve this after the past few weeks”. Basically, we’ve had three lots of chickenpox (literally one girl after the other),  which has been pretty hideous. I’ve had five full weeks in quarantine, with three very bored and irritated little girls. Cabin fever doesn’t even begin to describe how we’ve been feeling.

Anyway, I called in a few favours with ‘the mum squad’ (my school mum friends) and excitedly RSVP’d to say I’d love to come along.

Joules have long been one of my favourite brands, I absolutely love their clothes – and to be honest their whole ethos is perfectly alined to us as a family. We all (literally all five of us) wear Joules coats on a daily basis and we also have a number of items from their current spring/ summer collection. However, I now have a new level of respect for this very wonderful, very British brand.

Having emailed my RSVP (and invited my good friend Bonnie from MamasVIB as my plus one), Joules emailed me back and asked me to pick a coat, a top and a pair of wellies (from their website) to wear on the day! I picked this beautiful red raincoat, this gorgeous off the shoulder summer top and these stunning premium wellies. Unfortunately, it was a little cold on the day so I decided to wear my winter Joules coat (I told you I was a big fan of the brand! I’ve now got a few of their coats). Now although I wasn’t able to use any of my three chosen items on the day, I know I’ll make lots of use out of them in the future. In fact, I’ve already worn the red raincoat a few times on the school run.

Why take us to Badminton?

Joules have had a stand at the Badminton Horse Trials for over 27 years – and now they also manufacture the official Badminton merchandise, which is worn and sold at the event. However, this was the first year they’ve invited guests and held an event.

On the day Bonnie and I were picked up at 7am and taken to the Bath Spa Hotel, where we met all the other bloggers and influencers who’d been invited. Once we’d all gathered at the hotel and dropped our luggage, a coach arrived to take us to Badminton. We arrived at around 11.30am and were given some free time to roam the grounds and watch some of the dressage competition. At 1pm we all gathered back at the Joules stand and were then guided out to a private picnic area, where they had set up the most amazing buffet lunch. The spread included; poached salmon, coronation chicken, cold cooked meats, all sorts of different salads and fresh breads, as well as beautiful strawberries, mini cakes and (the best) brownies for pudding. Not forgetting the bottles (and bottles) of champaign! We all felt very spoilt!

As you can see from the pictures, everything was perfectly organised and looked stunning. However, the best part was being able to spend time with some of my favourite blogging friends including; Caro from The Twikle Diaries, Lucy from Captured by Lucy and of course Bonnie from MamasVIB. It was also lovely to get to know some of the other bloggers, including; Molly from Mother’s Always Right, Lauren from Hunters & Heels, Antonia from Tinker Tailor Online and Ella from Coco’s Tea Party.

These next two pictures were taken by the very talented Lucy from Captured by Lucy. If only she could always be my photographer!!

How gorgeous is this caravan?! Unfortunately I didn’t get any pictures inside (I was obviously too busy enjoying myself) but it was beautifully decked out with Joules interiors and looked just as beautiful as it does on the outside.

It has now been a full week since this dreamy day at Badminton but as I sit here writing this post and going through my pictures, I’m transported back to this beautiful spot looking out over Badminton House. I can’t help but smile and feel very lucky that this is my job and I (every now and again) get to go to these very special events. Thank you Joules xx


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  1. May 13, 2017 / 9:14 am

    Heledd it looks like such a fab day and you were all truly spoilt! love Joules!!! X

  2. May 14, 2017 / 8:50 am

    Ahhh looks like a fab event and great to see so many friends in the mix too. *waves hello to everyone. I love Joules clothing. Looks fab babes. #wrc

  3. May 15, 2017 / 8:12 am

    It looks fabulous!! Look at Caro and her leg brace on… what a trooper! Glad you had a great day and met some other lovely blog chums xx

  4. May 15, 2017 / 11:28 am

    I must admit I felt so jealous when this day with Joules popped on on my Instagram, what with lots of my lovely favourites being there such as yourself, Bonnie, Caro and Lucy! What a wonderful day, Joules certainly know how to put on a good event! xx

  5. May 15, 2017 / 12:38 pm

    Oh wow it looked amazing and I watched the day on stories. Love your outfit and glad you had fun!! Jess xx